13 Dec 2022 · 16 min read

How Much to Invest in Cryptocurrency in 2023

Disclaimer: The Industry Talk section features insights by crypto industry players and is not a part of the editorial content of Cryptonews.com.

Although cryptocurrencies remain the best-performing asset class since the creation of Bitcoin in 2009, this industry is still deemed high-risk. 

As such, while there are plenty of opportunities to be had when investing in the cryptocurrency markets, investors should be mindful of the amount of capital being allocated. 

The purpose of this guide is to ascertain the sweet spot when evaluating how much to invest in cryptocurrency.

How Much to Invest in Cryptocurrency - Key Factors to Help You Decide

Before diving into the fundamentals of how much to invest in cryptocurrency, consider the key takeaways highlighted below;

  • Budget - The age-old saying of never invest more than you can afford to lose has never been more fitting in the cryptocurrency space. Crucially, investors should consider how much they can realistically afford to lose when assessing how much to invest in cryptocurrency. 
  • Risk Tolerance - Investors should evaluate how much risk they feel comfortable taking before investing in cryptocurrency. While gains can be significant, so can losses. After all, many cryptocurrencies are now trading more than 90% below their previous all-time high. For example, the best crypto ETFs allow traders to gain exposure to a wide range of cryptos within a single ETF.
  • Disposable Income - Another smart way to assess how much to invest in cryptocurrency is to figure out the level of disposable income available at the end of each month. This will pave the way for a more risk-averse approach to cryptocurrency investing, through dollar-cost-averaging. 
  • Short-Term Needs - Although there is plenty of liquidity in the cryptocurrency markets, it remains to be seen if and when the next bull market will arrive. This means that investors should consider whether they have the capacity to wait many months or even years to see a return on their cryptocurrency investment.  
  • Focus on High-Quality, New Projects - Picking the best crypto to buy is also crucial when formulating an investment plan. In this regard, it could be worth focusing on new cryptocurrency projects that have sizable upside potential. Crypto presale campaigns are a great option here, with the likes of Dash 2 Trade and IMPT currently offering their native tokens at early-bird prices. 

Read on to evaluate our full and comprehensive discussion on the above points to ascertain how much to invest in cryptocurrency.  

How to Decide How Much to Invest in Crypto

No two investors are the same - especially when it comes to long-term financial goals, risk tolerance, and budget. 

Therefore, when assessing how much to invest in cryptocurrency, be sure to read through the following sections which detail how to get into crypto in 2023. 

Look for Low-Risk, High-Upside Crypto Projects

Irrespective of budget, smart investors will often look to focus on investments that carry a low-risk, high-upside prospect. This simply means that the crypto project enables the investor to target an attractive upside without needing to risk significant amounts of capital. At the forefront of this are cryptocurrencies that possess a small market capitalization. 

This is because when the valuation of a crypto project is low, it has a much greater chance of generating above-average gains. For instance, some of the top-performing projects during the bull run that began in 2020 were low-cap cryptocurrencies. The likes of Shiba Inu, Decentraland, Axie Infinity, and many others went on to generate unprecedented gains of 100x and more.  

While the boat on the aforementioned projects has arguably been missed, finding the next cryptocurrency to explode doesn't need to be overly challenging. The key factor is knowing where to look. 

And in this regard, experienced investors will often target crypto presales and ICOs. The best upcoming ICOs enable investors to purchase a newly created token at the lowest price possible. 

The idea is that early investors are rewarded for their belief in the project, not least because the token will eventually be listed on a crypto exchange at a higher price. And when this happens, investors are treated to an immediate upside. At this moment in time, there are two presales to keep an eye on - both of which could represent the best future cryptocurrency projects of 2023 and beyond. 

The first is Dash 2 Trade, which is building a highly advanced yet user-friendly cryptocurrency analytics dashboard that at first glance, is similar to Bloomberg. 

The Dash 2 Trade platform - which is powered by D2T tokens, will offer a vast number of invaluable features. Access to full functionality will require a monthly subscription - paid in D2T. This includes access to Dash 2 Trade signals, which inform subscribers in real-time about risk-adjusted trading suggestions that have been identified. 

For example, Dash 2 Trade might suggest buying ADA because of an identified technical indicator surrounding the RSI. Moreover, signals can be derived from social metrics - which Dash 2 Trade scans around the clock. For instance, the platform might suggest buying a new cryptocurrency because it is a top trending coin on Reddit. Additionally, Dash 2 Trade will alert subscribers when an announcement is made regarding a new exchange listing or an ICO that should not be missed. 

There will also be social investment features, trading competitions with prizes, strategy-building tools, backtesting facilities, and much more. The Dash 2 Trade presale campaign is ongoing and is currently in stage two - which means a D2T token price is of just $0.05. As each stage sells out, the token price increases. 

Presale StartedOctober 19
Purchase MethodsETH, USDT, Transak
ChainEthereum
Min Investment1,000 D2T
Max InvestmentN/A

Invest in Dash 2 Trade Presale Now

The second project to keep an eye on is IMPT. IMPT is building an ecosystem that will provide a framework for carbon credit trading. This will appeal to a variety of stakeholders - inclusive of businesses that require additional carbon credit allocations and investors that wish to speculate on the market price of this emerging crypto

Initially, investors can buy IMPT tokens and then convert them to carbon credits. Investors can then hold onto their carbon credits in the hope that global prices will increase and subsequently sell them via the IMPT secondary marketplace. It is also possible to completely burn the carbon credits - which is an option appealing to those that wish to offset their environmental footprint. 

The IMPT presale is also in stage two, meaning that tokens are priced at $0.023. The first stage of the IMPT presale was priced at $0.018 - so early investors already have an immediate upside of 27%. 

Invest in IMPT Presale Now

Evaluate the Investment Budget 

It goes without saying that when deciding how much to invest in crypto, an assessment of the investor's budget is a priority. 

This should be the case irrespective of the respective investor's net worth. A good starting point in this regard is to assess how much the investor can realistically afford to lose. 

This is because cryptocurrencies are high-risk assets and thus - the investor could lose some or even all of their money. 

Consider the case of Terra Luna, which recently went from a multi-billion dollar project to a worthless cryptocurrency in the space of a few days. 

Crucially, investors should look at how much money they need as a safety net, in terms of day-to-day living expenses and the possibility of an emergency that requires access to fast cash. 

Disposable Income for a DCA Strategy   

Rather than attempting to time the market, a more suitable strategy could be to dollar-cost average each investment. This means investing a predefined amount of money each month into the cryptocurrency markets - religiously. 

To assess how much to invest in crypto via a dollar-cost averaging strategy, the investor should figure out what they can realistically put to one side each month. 

This means that instead of dipping into savings, the investor will only allocate funds that they have left over after each month passes. Moreover, the investor will average out the cost price of each cryptocurrency purchase - which is a more risk-averse strategy in the long run. 

Create a Diversified Portfolio   

Another important factor to take into account when evaluating how much to invest in cryptocurrency is the diversification of an investment portfolio. 

  • This will give the investor the best chance possible of avoiding a repeat of the previously mentioned Terra Luna capitulation. 
  • Put otherwise, investors that were holding Terra Luna in addition to dozens of other cryptocurrencies likely wouldn't have felt the impact as much as those that were over-exposed. 
  • Moreover, there is every chance that one of the other cryptocurrencies held by the diversified investor performed well, which could have countered some or even all of the losses. 

The good news is that even those on a budget can diversify their cryptocurrency portfolio. After all, cryptocurrencies can be split into much smaller units, so investors only need to allocate a few dollars to each purchase. 

At eToro, the minimum investment per trade across dozens of altcoins is just $10. Moreover, the Dash 2 Trade presale requires a minimum investment of just 1,000 D2T - which amounts to approximately $50.  

Time in the Market    

The next factor to bear in mind when evaluating how much to invest in cryptocurrency is the length of time to spend in the market. After all, 2022 was an extremely disappointing year for cryptocurrencies in general, with most project trading at huge lows when compared to previous highs. 

In other words, it remains to be seen how long it will take for the next bull run to arrive. This means that investors will need to consider how much time they are willing to HODL when assessing how much to invest in cryptocurrency. 

Those happy to wait for many months or years should only invest money that they likely won't need anytime soon. Crucially, the most successful investors in the cryptocurrency market are those that buy and hold in the long run. 

Panic sellers always lose out in the end, so investors should avoid allocating capital that they might need access to. 

Liquidity     

Another metric to consider when deciding how much money to invest in cryptocurrency is the availability of liquidity. On the one hand, the overall market capitalization of the entire cryptocurrency market stands at $1 trillion. 

Moreover, in the prior 24 hours of writing, more than $72 billion worth of cryptocurrencies have been traded online. 

However, liquidity can become an issue when investing in smaller-cap projects. In fact, many projects in this space carry daily trading volumes of just a few thousand dollars. This means that it can be difficult to find a seller when it comes to cashing out. 

This is why it is wise to only allocate a small percentage of the portfolio to smaller-cap projects, and the balance to those that attract vast daily trading volumes. 

Becoming More Active During the Bear Market

Many investors have elected to stay away from the crypto markets while the industry is stuck in a bearish cycle. This is evident in the major reduction in trading volumes. 

On the flip side, experienced traders will argue that the overall best time to invest in cryptocurrency is in the midst of a bear market. After all, many cryptocurrencies are trading 70-90% below their bull market highs. This enables investors to enter positions while prices are cheap - in anticipation of the next bull run. 

In fact, those on a budget that are asking themselves 'how much should I invest in crypto' should consider the value proposition of buying the dip. 

  • For example, let's suppose that after careful consideration of the risks, the investor determines that they wish to allocate $2,000 to cryptocurrency. 
  • If the investor allocated $2,000 to MANA tokens at peak pricing in late 2021, they would have paid $5.90. This means that the investor would have purchased 338 MANA tokens for their $2,000 investment. 
  • As of writing, however, the same $2,000 investment would get 2,985 MANA tokens. 

As per the example above, by investing in the midst of a bear market, the investor acquired an additional 783% worth of MANA tokens for their $2,000. 

How Much Should I Invest in Cryptocurrency? What the Experts Say

Considering that Bitcoin is now the largest crypto on the market, how much BTC should I buy? It is often beneficial to hear what so-called experts in the space believe is the right amount to invest in cryptocurrency. 

For example, Erik Finman - a young Bitcoin millionaire who by the age of 19 had already acquired over 400 BTC tokens, has previously explained that young investors should attempt to allocate 10% of their salary to leading cryptocurrencies. 

This figure may, however, not be suitable for many - which is why assessing disposal income is perhaps a more risk-averse metric to take. 

  • Additionally, more traditional models argue that the 50-30-20 rule is likely to pay off over the course of time. 
  • This suggests utilizing 30% and 50% on day-to-day necessities and discretionary spending, respectively. 
  • While the 20% balance should be utilized for investment purposes. 
  • Of course, investing the entire 20% in cryptocurrency alone would mean being significantly over-exposed to market cycles. 
  • Instead, it is wise to also consider other asset classes, such as property, stocks, index funds, and bonds.

In other circles, even strong proponents of cryptocurrencies argue that investors should only invest money into the space that they are prepared to lose. 

The good news, however, is that even by allocating a tiny percentage of an investment portfolio to cryptocurrency, this can still yield unprecedented results in the long run. 

After all, even in the midst of the current crypto winter, projects like Tamadoge and Lucky Block have witnessed post-presale gains of 20x and 60x, respectively. 

How Much Crypto Should be in Your Portfolio?

Wondering what the best crypto portfolio allocation is? Investment portfolios should be as well-diversified as possible. Not only in terms of cryptocurrencies but other asset classes. The key point is that no two investors are the same. This means that a blanket rule on how much to invest in cryptocurrency does not make sense. 

On the contrary, investors should consider a range of factors, such as their tolerance for risk, long-term belief in cryptocurrency, financial goals, and how much time they wish to spend in the market. 

Another metric to consider is the age of the investor. 

  • Generally, seasoned investors will advise investing in higher-risk markets when time is on the side of the investor. 
  • This means that in addition to crypto, growth stocks and perhaps emerging bonds will appeal to young investors. 
  • On the other hand, those inching towards the age of retirement will generally avoid high-risk assets and instead focus on the stability offered by blue-chip stocks and US treasuries. 

Crucially, a slow and steady approach is always the best strategy to take when entering cryptocurrency for the first time. Consider limiting cryptocurrency to just 5% of the overall portfolio, with the balance spread out between other, more established assets and markets. 

In doing so, should the cryptocurrency investments not go to plan, this will only represent a tiny segment of the portfolio. Furthermore, as noted earlier, even allocating just 5% of the portfolio to cryptocurrency can yield impressive returns if and when the next bull market arrives. 

How to Invest in a High-Potential Crypto?

Still wondering how much should you invest in cryptocurrency? 

If so, scroll up to review the many factors that can be utilized to make an assessment based on personal circumstances - such as budget, disposable income, risk tolerance, and liquidity. 

In the meantime, those that are ready to take the plunge can follow the step-by-step walkthrough below to invest in the best crypto presale of 2022 - Dash 2 Trade. 

Step 1: Download and Install MetaMask

Like many presales, Dash 2 Trade is hosting its fundraising campaign directly on its website. The process simply involves connecting a wallet to the dashboard and swapping ETH or USDT for D2T tokens. 

Inexperienced investors that do not currently have a cryptocurrency wallet might consider MetaMask. Not only does MetaMask connect directly to the Dash 2 Trade presale, but it is simple to use, secure, and utilized by over 30 million traders worldwide. 

Not to mention MetaMask is free to download via browser extensions and an Android/iOS app. Download the wallet and set it up by creating a strong password. 

Step 2: Buy ETH or USDT

Dash 2 Trade accepts ETH or USDT on its presale website. Those with either of the aforementioned tokens can skip to step three of the walkthrough. 

In order to buy ETH or USDT quickly, pick a suitable exchange that supports a near-instant KYC process alongside debit/credit card payments. 

The likes of Binance, OKX, Coinbase, and FTX will suffice in this regard. 

Step 3: Fund MetaMask With ETH/USDT

Now the investor will need to transfer the ETH or USDT tokens to MetaMask. 

Open MetaMask and look for the tab titled 'Account 1'. Underneath is the unique wallet address assigned to the MetaMask user. 

Click it to copy the address. Then transfer the ETH or USDT to MetaMask using the address that has been copied. 

Step 4: Connect to Dash 2 Trade Presale

Visit the Dash 2 Trade website and click on 'Connect Wallet'

Select 'MetaMask' and follow the on-screen instructions to connect the wallet to the Dash 2 Trade presale.  

Step 5: Invest in Dash 2 Trade Presale

An order box will now appear. First, select ETH or USDT as the preferred payment currency. Then, in the relevant box, type in the number of D2T tokens to buy via the presale. 

The final step is to confirm the presale investment via MetaMask. After doing so, the smart contract will deduct the ETH/USDT tokens from MetaMask and subsequently secure the presale investment. 

Step 6: Claim D2T Tokens

The D2T tokens purchased will not be available until the presale has finished. 

When the time arises, go back to the Dash 2 Trade website and click on the 'Claim' button, before following the on-screen instructions. 

Conclusion

In summary, assessing how much to invest in cryptocurrency will vary from one investor to the next. Factors such as the investor's budget and disposal income, risk tolerance, and financial goals will need to be taken into account. 

Another metric to consider when evaluating an investment strategy is the risk-return ratio of the cryptocurrency. New cryptocurrencies such as Dash 2 Trade and IMPT are potentially attractive in this regard, as both projects are currently offering their respective tokens at a presale discount. 

Invest in Dash 2 Trade Presale Now

FAQs

Is investing in crypto worth it?

Cryptocurrencies, since the launch of Bitcoin in 2009, are by far the best-performing asset class. While the industry is overly volatile and speculative, broader trends remain positive. Many cryptocurrencies, even in 2022, generated gains of 10x or more. Investors should, however, avoid investing more than they can avoid losing. 

How much should I invest in cryptocurrency?

Deciding how much to invest in cryptocurrency is dependent on the financial profile of the individual investor. While some cryptocurrencies are too high-risk, for many they have a place in a well-diversified portfolio. Investors can see how much disposable income they have to spare each month and subsequently deploy a dollar-cost averaging strategy. 

Can you get rich investing in crypto?

Making considerable gains from cryptocurrency is often achieved by investing in a project early. While new investors have no doubt missed the kind of returns previously seen by Bitcoin and Ethereum, there a numerous presale campaigns to explore in 2023. Dash 2 Trade, for example, is offering its D2T token via an ongoing presale. This means that investors can gain exposure to a brand new project before the token lists on a crypto exchange. 

Is it worth investing $100 in crypto?

There is no set minimum amount to invest in cryptocurrency. On the contrary, investors should only consider risking an amount that they can afford to lose. Just remember that investing $100 in a project like BNB in late 2017 would have been worth over $600,000 at its peak in 2021.